Company to Offer Outsourced Expertise as an Alternative to Full-Time Employee Costs

Phoenix, AZ May 22, 2009

Yeager North Creative Marketing announced today the launch of their new Web site at yeagernorth.com. The company formed in December of last year when Renee Yeager, Jennifer North, David Barchas, and Mark Yeager merged their independent consultancies to form a marketing firm dedicated to the needs of high-tech companies.

“Most companies we work with have told us that their marketing team is one of the first areas to experience layoffs during these tough economic times. Those left in charge are going through 2009 project lists and budgets with incredible scrutiny to be sure they make the most of every dollar they invest,” said Renee Yeager, a Principal at Yeager North Creative Marketing. Renee and her three other partners founded Yeager North when they started to find that marketing talent was desperately needed, but layoffs within many organizations had brought mission critical marketing initiatives to a stand still. “In a large number of circumstances you can get more out of your marketing budget by utilizing outsourced marketing experts for specific projects, as compared to the loaded expenses associated with carrying extra full time staff. The companies that we work with are able to justify specific projects that can quantify a return on investment, but they are not willing to take on the risk and responsibility of full-time employees to make these projects a reality. We’re finding a very clear niche where we help fill in the marketing gaps for technology organizations.

About Yeager North Creative Marketing

With offices in Phoenix and Scottsdale, Arizona, Yeager North Creative Marketing provides expert technology marketing services that are holistic in nature—encompassing strategy, development, tactical implementation, and reporting. For nearly 20 years, the principals of the company have developed and implemented successful marketing programs for industry-leading technology companies and their channel partners. By leveraging practical, goal-oriented methods—coupled with tried and tested marketing strategies, award-winning creative implementation, and superior technology capabilities—Yeager North deliver real results that are measurable and directly impact your bottom line. Whether it's guidance on strategy, validating marketing messages to clients and prospects, nurturing prospects through the sales cycle, or upgrading sales tools to best showcase a company's value, Yeager North can meet the need. More information can be found on the Company's Web site at www.yeagernorth.com.

For PR inquiries, contact:
Mark Yeager
Principal, Market Insight and Validation
Yeager North Creative Marketing
888.243.9307 x1
mark@yeagernorth.com